Smart marketing in a recession is about building long-term relationships. Most folks are not ready to buy. Everyone is ready to connect.
Your fan page, your blog, your Twitter account, your YouTube channel make your organization human and credible. They allow your potential contacts engage with you, right now.
If the only thing people find on a Google search is your static corporate site, you lose. With millions of consumers reading blogs, Twittering and spending time on Facebook, your audience expects to be able to conversate with you. And they expect you to deliver value, even if you're not making a sale.
The Web 2.0 train has left the station. I can show you how to jump on quickly, tie it into your current web presence or do it all from scratch, website, social media and brand everything to create a web presence that will drive your business.
